Hi there!
I’m Tieka (tee-kuh).

I’m the blogger behind Selective Potential!

 

I currently live in Marquette, Michigan. I graduated with my BFA in digital media with a focus in interactive design from Kendall College of Art & Design. By day, I’m a remote full-time graphic designer at Williams Group. By nights and weekends, I run this blog and spend a lot of time adventuring and lighthouse hopping around Michigan.

I only drink sweet wine + coffee, could forever live in autumn, golden hour often, get easily hooked on words like totes and dope, am overly sentimental, love traditions and themes, track and organize everything, enjoy running along the lakeshore, and adore the people in my life.

I started Selective Potential in September 2009 as a way to discover my own sense of personal style. Now I share my travels, style, and everyday life here on the blog. Thank you for reading! xo

 

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FREQUENTLY ASKED QUESTIONS

How do you pronounce your name?

It's spelled Tieka, but it's pronounced tee-kuh.

How long have you been blogging and what made you start?

I started blogging in September 2009... Labor Day weekend, to be exact! I started my blog because I had just lost a significant amount of weight and was so excited by the many new ways I could dress my body. I googled personal style and came across an article on fashion bloggers. I've been in love with blogging ever since.

What inspired the name Selective Potential?

I wanted something that I could grow with, whether my blog was about my personal style, traveling, or my daily life. I like the word potential because everyone has it and is able to live up to it.

What camera do you use and how do you edit your photos?

I currently use a Canon 6D Mark II. For years, I used a Canon Rebel T2i. I'm a firm believer in... the camera doesn't make the photographer, so don't worry about spending too much on a fancy camera. For lenses, I use a 35mm and 50mm. (Mostly 35mm these days.) For editing, I use Lightroom and Photoshop. I use presets from Tribe Archipelago. For iPhone photos, I use Lightroom Mobile and Tezza App.

What is your full-time career?

I’m currently working remote as a full-time graphic designer at a strategic communications company called Williams Group. I feel so blessed to do something everyday that I love and puts my passion for graphic design and digital media to good use! Plus, I love my Wg family so very much... it's truly a place I call home. I’ve worked there for over 13 years.

Where is your favorite place to shop?

I absolutely love Madewell, TargetOld Navy, and H&M.

How tall are you?

I'm 5'3 (and a half).